T-Shirt of the week | Part 3
This week’s nomination isn’t some fantastic out of this world, ultra chic, trendy design, it’s not unique, it’s not even that colourful or interesting. It’s one of those ever wonderful “I Love…” t-shirts. Yes yawn but hear me out.
The design is flawless, simple and cheap to produce, can be tailored for anyone or anything, this one in particular simply outlines a love of something very close to my heart, nope not the website but my dog. Yes my dog’s name is Google, and as bonkers as that is, it suits him perfectly and no, I have no shame in calling him in the park. I have to admit though, I won’t be contemplating purchasing or wearing one of these, the neighbours may mock.
Despite it being quite a geeky design, this motif has been around for a very long time. Pretty much every major city has a shop in it that will sell a t-shirt or item of clothing that states that the wearer loves either the locality or something related to it. Be it the person’s significant other, a celebrity, even a television program, this design is probably one of the most popular and well known throughout the globe.
Originating with the I heart NY logo that was produced by a graphic designer in 1977, New York to promote tourism in New York State in the USA, the logo has over the years been repeatedly copied, altered to include city names, people and all sorts of weird and wonderful ideas and icons. It has gone worldwide and been translated into numerous languages, President Bush famously wore one whilst visiting the middle east proclaiming in the language that he loved the country, risky move but hey ho.
All in all a timeless design that has managed to capture the world’s heart (get it!).
Tee Boy
